Simple, transparent pricing

The theme is free. Hosting is optional. Choose what you need, nothing more.

Theme

Free theme, optional AI credits

The SailWP WordPress theme is free forever. AI page generation uses credits — you start with 50.

Free
Everything you need to build a great website. AI included.
€0  
Free forever — GPL v2+
  • 50 AI page generations
  • All theme features
  • SEO, analytics, 2FA
  • 10 palettes + 4 fonts
  • Setup wizard
Download free
Most popular
Pro
Claude Opus generates stunning, publication-ready pages with custom AI images.
€25 /month
Or €240/year (save €60)
  • 15 Opus pages / month
  • 100 standard actions / month
  • AI-generated custom images
  • Industry-specific layouts
  • Everything in Free
Start with Pro
Credit Packs
Need more AI generations without a subscription? Buy credits once, use anytime.
€10+  
One-time, never expire
  • Starter: 50 credits for €10
  • Builder: 150 credits for €25
  • Pro top-ups available
  • Use at your own pace
  • Everything in Free
Download free
Optional hosting
Coming soon

Managed WordPress hosting

Optional — the theme works on any WordPress host. But if you want the full managed stack, we've got you. Hosting launches later this year — add yourself to the waitlist below.

Starter
For a personal site or a small project.
€10 /month
Billed €120/year
  • 2 sites
  • 10 GB storage
  • 50,000 visitors/mo
  • Free SSL + daily backups
  • Email support
Most popular
Growth
For freelancers, small businesses, and multiple projects.
€25 /month
Billed €300/year
  • 5 sites
  • 25 GB storage
  • 150,000 visitors/mo
  • Free SSL + daily backups
  • Priority email support
Business
For agencies and high-traffic sites.
€50 /month
Billed €600/year
  • 10 sites
  • 100 GB storage
  • 1M visitors/mo
  • Free SSL + daily backups
  • Priority email support

All hosting plans include the SailWP theme pre-installed, free SSL, daily backups, automatic WordPress updates, and a clean dashboard. 30-day money-back guarantee.

Questions about pricing

No. The theme is free and works on any WordPress host. Hosting is optional — it's for people who want the whole setup handled in one place.
Theme Pro is about AI credits for generating pages (€25/mo for 15 Opus pages). Hosting is about where your WordPress site runs (from €10/mo). You can have just the free theme, just hosting, Pro + hosting, or any combination.
Yes. No lock-in, no cancellation fees. Theme Pro cancels immediately. Hosting plans have a 30-day money-back guarantee, after which they cancel at the end of the billing year.
Pro monthly credits reset each month. Credit packs never expire — buy once, use at your own pace.
Get in touch if you manage multiple client sites or run a nonprofit — we're flexible.

Ready to get started?

Try the theme for free. Upgrade to hosting when you need it.

Download free theme See hosting plans