Free WordPress Theme
SailWP — free WordPress theme with built-in SEO, analytics and AI

Your WordPress site. Without the hassle.

SEO, analytics, and an AI page builder — built right into the theme. No plugins needed.

Free forever · GPL v2+ · 94 KB total

Why we built this

WordPress forces you into a plugin assembly game. SailWP builds the essentials in.

5 1

One theme instead of five plugins

WordPress makes you bolt on plugins for SEO, analytics, security. Each one adds weight and risk. SailWP builds the essentials in — so your site stays lean.

0 KB

That's everything.

Most WordPress sites load 500 KB+ of theme and plugin code before your content even shows. SailWP ships SEO, analytics, 2FA, and an AI page builder in 94 KB.

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Cookies. Trackers. Consent popups.

Analytics run on your own dashboard. You see your traffic, nobody else does. No external services, fully GDPR-compliant by default.

GPL

Open source, no strings

The theme is free and GPL v2+. Always will be. AI features include free credits to get started — after that, pay for what you use. No subscriptions, no tiers.

Works with

WooCommerce Elementor Kadence Blocks GenerateBlocks Spectra ACF

How it works

From download to a working website in three steps.

Download
1

Download the ZIP

One click, no account needed. Just a 2 MB file.

Upload .zip
2

Upload in WordPress

Appearance, Themes, Add New, Upload Theme. Click the ZIP, activate.

Next
3

Run the wizard

Choose colors, fonts, and style. Add your business info. The wizard builds your site in two minutes.

Everything included

No surprises. This is exactly what you get.

10 color palettes

Professionally designed

4 font presets

Self-hosted, no CDN calls

3 editors

Gutenberg, Classic, and AI

Simplified dashboard

Only what you need

Responsive design

Looks great on every device

SEO meta & schema

Titles, descriptions, structured data

Privacy analytics

Umami, cookie-free

AI page builder

Full pages in seconds

Two-factor auth

TOTP-based, no plugin needed

Try it yourself

Download SailWP, upload it to WordPress, and see if it fits. Free, no strings attached.

Free forever · GPL v2+ · 94 KB total

SailWP is built by Joost Boer. Free, open source, GPL v2+. Not affiliated with WordPress.org or Automattic.